Proven Operational Expertise.

Demonstrated Brand and Strategic Comms Impact.

The Dilemma

Founders need to build market credibility and momentum—fast. But the traditional routes are flawed. A slow cycle of hiring full-time staff drains precious runway, while conventional agencies often lack the operator’s mindset required for a "zero to one" environment.

The Solution

Founded by Jack Song, a founding brand and reputation-building leader for multiple startups, 0 2 1 Strategy was forged to close the critical gap between strategy and the expert execution needed to win in a fast-growth setting.

The Special Sauce

With deep roots in politics, entertainment, and tech, Jack knows how to build momentum, craft narratives that resonate, and position brands to win attention and trust.

The Impact

0 2 1 delivers impact from day one by embedding elite, vetted senior experts directly into your team. Instead of a lengthy search, you get immediate firepower, for example, a PR strategist landing your story in a top-tier publication, a full-service film crew producing your launch video, or a specialized agency executing your go-to-market campaign.

We provide the precise expertise needed at the moment, turning operational expertise into strategic impact.

A proven, steady track record of delivering results.

Story behind our visual identity - “The Unknown Space by KZ”

The inspo: You're building the frontier. That's the moonshot. Our mission is to get you from 0 to 1. We are your elite crew and mission control.